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EDGE
ELECTRONICS SIGNS NEW FRANCHISE AGREEMENT WITH DAWAR
TECHNOLOGIES
Edge Electronics, Inc. has recently added Dawar Technologies to
their expanding line-up of products geared toward Display
Solutions. In March 2008, the companies reached a franchise
agreement licensing Edge
Electronics to distribute Dawar’s full line of User-Interface
products. Dawar Technologies manufactures 4-, 5-, and |
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Resistive, Capacitive, Surface Acoustic Wave (SAW), and Infrared
(IR) touch screens, with new sizes to fit wide-view 16:9 aspect
ratio displays, matching controllers and drivers, laser-cut
plastics, smart cards, and silicone rubber keypads. Michael
Pollina, Edge Electronics Director of Product Marketing, is
particularly impressed with the range of touch technologies
offered by Dawar, stating: “the variety bolsters Edge’s
overall mission to supply each customer with exactly the right
technology for their project, be it a single product, or fully
integrated solution.” Dawar Technologies, located in
Pittsburgh, Pennsylvania, is a leading provider of userinterface
products, and has been in business for more than 120 years. To
learn more about Dawar Technologies, please visit their Web site: www.Dawar.com. |
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NEC
DEVELOPS NEW PMIC
SOLUTION FOR MOBILE
INTERNET DEVICES
NEC Electronics announced that it has teamed up with Intel
Corporation to develop a power management IC (PMIC) solution,
optimized for mobile Internet devices (MIDs). The highly |
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PMIC solution will combine power management, logic, audio, and
communications functions. Intel-based MIDs are targeted to bring
the best Internet experience to your pocket and willallow
consumers to stay in touch with family and friends, stay
informed, and be productive on the go. Edge Electronics has been
a franchised distributor of NEC products for more than 15 years.
NEC Electronics Corporation specializes in semiconductor
products encompassing advanced technology solutions for the
high-end computing and broadband networking markets, system
solutions for the mobile handset, PC peripheral, automotive and
digital consumer markets, and multi-market solutions for a wide
range of customer applications. Initial samples of NEC
Electronics' power management ICs are expected to be available
in Q3 of 2008. For more information about NEC and their line of
products, please visit their Web site: www.NECELAM.com. |
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MICRON
ENTERS SOLID STATE DRIVE MARKET WITH REALSSD PRODUCT LINE
Micron Technology, Inc. has just revealed RealSSD, its new
family of products. Offered in a range of form factors and
densities, Micron’s solid state drives are designed for
computing, enterprise server, and networking |
applications.
Moving the NAND-based storage architecture forward, the first of
Micron’s solid state drives vary in density from 1 gigabyte
(GB) to 64 GBs. Aside from the proven benefits of SSDs over hard
disk drives (HDDs) – lower power, faster bootup time,
increased reliability, improved performance, and reduced noise
– the products that Micron is now offering usher in a new set
of application-specific features and capabilities. Micron
Technology, Inc. is one of the world’s leading providers of
advanced semiconductor solutions. Through its worldwide
operations, Micron manufactures and markets DRAMs, NAND flash
memory, CMOS image sensors, other semiconductor components, and
memory modules for use in leading-edge computing, consumer,
networking, and mobile products. Learn more about Micron
Technology on their Web site: www.Micron.com.
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For more info on these products contact edge:
800-647-3343 or 631-471-334 |

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For most business owners, talk of a slowing economy is
worrisome, to say the least. So why is Edge Electronics
President and CEO Adrienne Giannone feeling strongly optimistic?
It’s simple… because her company provides products and
services that save people time and money.
Still, Adrienne does not ignore the
changing times; rather, she sees the unpredictable economy as an
opportunity to review operations – envisioning creative |
| new ways
to reduce expenses, emissions, and waste, while supporting local
economies. Thus, keeping Edge firmly rooted in the forefront of
the electronics industry as well as the global “Green”
initiative. The biggest mistake that business owners make in
response to an economic downturn is unnecessarily laying off its
employees, according to Adrienne: “Never let go of your people
– the people are what drive the company forward.” Instead,
Adrienne focuses on keeping her operations running efficiently,
reducing expenses by centralizing office supply purchasing,
reevaluating insurance contracts, and working with partners to
ship goods in the most economical way. Though, for several
businesses, the most perceptible effect of the declining economy
has been the rising cost of fuel. Edge Electronics is no
exception. “Our sales team spends a lot of time on the road;
to cut costs and reduce emissions, we plan to offer our sales
people incentives for purchasing fuel efficient vehicles.”
Advancing their commitment to support the local economy and to
set an example of ecological responsibility, Edge Electronics
also uses neighboring vendors whenever possible. While Adrienne
remains focused on Edge Electronics’ core business –
supplying electronic components and displays, providing total
solutions for customers – she continues to find ways to make
her efforts more valuable. “Regardless of how the economy is
performing, companies must grow and adapt to stay competitive in
a fluid marketplace,” says Adrienne. Partnering with our local
merchants is a great way to branch out while also conserving
resources. Though the future of the economy is anybody’s guess
– Adrienne has a pretty good idea of where Edge Electronics is
headed: “The electronics display marketplace will continue to
rise – it is up to companies like Edge to continue meeting the
challenges of this growth – while also finding creative ways
to promote fiscal and social responsibility.” Back
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April 23-25, 2008:
Edge to Attend Diversity
Business.com's 8th Annual National Multicultural Business Conference - Orlando, FL
May 5-8th,2008:
EDS Show - Las Vegas, NV
May 18-23, 2008:
SID Show - Los Angeles, CA - Booth 452
June 17-18, 2008:
Edge Electronics 2nd
Annual Sales Conference - NY
June 19, 2008:
Edge Electronics Presents: The
Fourth Annual Long Island 2 Day Breast Cancer Walk Golf Outing - Hauppauge, NY

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The 2007 SID International Symposium, Seminar, and Exhibition was an outstanding feat for Edge Electronics, who took their displays to new heights in a completely
redesigned booth, twice the size of the original. Expanding upon their 2007 success, Edge Electronics is already hard at work preparing for the 2008 SID
Exhibition, which will be held in Los Angeles, May 18 – 23.
To keep their edge, Edge Electronics began conceptualizing the 2008 tradeshow immediately after the last. “Each year, we get a better understanding of what
works and what doesn’t,” said Mitchell Auerbach, Edge Electronics Vice President, who noted that the expanded layout allowed attendees to move more comfortably
through their booth. “Patrons were able to get a better sense of our capabilities and product offering – and that is ultimately the goal,” said Auerbach, who plans
to add a few new twists in 2008.
Auerbach and Edge Electronics Field Application Engineer, Gary Schiff, have spent numerous hours laying out the displays and building demos in preparation
for the show’s estimated 8,000 attendees. With an improved booth layout, Edge Electronics has the flexibility to showcase their world-class product offerings, including
the latest in widescreen displays and LED back lighting.
Edge Electronics has emerged as an industry leader by aggressively meeting and exceeding the needs of their customers. “We are competing with companies
many times our size,” says Auerbach, “and customers are consistently finding our solutions superior.”
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NEW HIRES
Edge Electronics remains on the forefront of the electronics industry by seeking and retaining only the best and the brightest. Meet the newest members of the
Edge family:
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Gary Canellys, Account Executive. Celebrated for his
11 years of service as Regional Sales Manager with Apollo
Displays, Gary brings to Edge Electronics extensive sales
and LCD integration experience. Gary, an ambitious graduate
of Rhode Island’s Roger Williams University, aims to exceed more than $1 million in sales.
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Lauren
Vrana, Filing Associate. Lauren brings to Edge Electronics a great enthusiasm and willingness to help and
learn. While working on her Associate’s Degree part-time,
Lauren looks forward to building upon the interpersonal skills she developed while working in the retail industry. |
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Randy “R2”
Ross, Outside Sales Representative. With over 27-years in the electronics industry, most recently
serving as Distribution Sales Manager with CJR Associates, Inc., “R2” credits his success to his own unique
blend of professionalism and fun. “R2,” married for 18
years and a proud father of two, looks forward to a career
with Edge Electronics, where “employees are much more
than a number.” |
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Gerard
DeCristofaro, Warehouse Associate. Gerard, having worked in the customer service industry for more
than 5-years, has developed a solid work ethic and a client-centered approach. Already popular with coworkers
and management alike for his great sense of humor, Gerard is a fast learner and a hard worker who plans to
take his career to the next level as a member of the Edge
Electronics family. |
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EMPLOYEE NEWS
Kathie Diamond – Sales Representative, Northern New Jersey. 2007 was an exciting year for Kathie who married Doug Chapman on December
23, and also welcomed two granddaughters: Breckenridge Meincke born August 4 and Isla Higgins born December 19. Congratulations Kathie!
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